When something bad happens you have three choices...

"When something bad happens you have three choices. You can either let it define you, let it destroy you, or let it strengthen you." Dr Seuss

Today's quote was referenced by Jeff Bezos in his most recent shareowner letter, published on April 16 this year, as the pandemic was going exponential.

"I am very optimistic about which of these civilization is going to choose" Bezos said after the quote. "Even in these circumstances, it remains Day 1."

Day 1 of course references the Amazon's relentless customer obsession, outcome orientation, and high velocity decision making.

Strong in the beginning, Day 1 thinking often fades over time.

Day 2 companies are more self-oriented than customer-oriented, process focused over outcome focused, and make high quality decisions but too slowly.

Not one to mince his word Day 2 according to Bezos leads to stasis then irrelevance then decline then death.

Where on the Day 1 - Day 2 continuum is your company?

Has it changed for the better or worse during the pandemic?

The good news is it is never too late to start embracing how you felt and thought on Day 1 of your company or Day 1 of your job. That choice is entirely up to you.