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Making your company fit for a new future

"We must learn how to cope with the fog of the future in which we need to drive more slowly and anticipate quickly what may rear up in front of us" Julian Birkinshaw.


Fascinating to discuss 'making your company fit for a new future' with London Business School Professor of Strategy & Entrepreneurship Julian Birkinshaw yesterday.


To allow for the poor visibility and ambiguity in the 'future fog' Julian suggests three key strategy management techniques.


1) Scenario planning - identifying a specific set of uncertainties, different “realities” of what might happen in the future of your business.


2) Real options investing - reserving resources to allow companies to investment in whatever direction the world is going.


3) Active waiting - anticipating, preparing for, and seizing opportunities and dealing with threats as they arise.


Great to have over 200 multinational leaders join us for this Tenfold Australia Masterclass, where every month we are joined by a global thought leader for an interactive discussion designed to tenfold the leadership impact of those participating.

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